Family Violence


TFER CoP 30 March 2021- Framing Gender Equality Message Guide

In 2020 Together For Equality & Respect, in partnership with VicHealth, and supported by the OEPCP, engaged Common Cause Australia to conduct research to test responses of the Australian public to a suite of commonly used Gender Equality messages. The aim was to identify the most effective way to create messages that increase public support for gender equality. The research findings have been collated into the Framing Gender Equality Message Guide that provides a series of guidelines and sample messages highlighting the most effective way to present gender equality messages.

Women’s Health East (WHE) will be holding a Community of Practice open to all Together For Equality & Respect partners to share the research findings and consider the implications for practice, followed by a series of Masterclasses for practitioners in workplace and early years settings to learn how to use the framework.

The Community of Practice will be held online (Zoom) on Tuesday March 30th from 9:30am - 12pm.

Purpose: to introduce the Framing Gender Equality Message Guide, learn about the research behind the guide and practice refining effective messages for gender equality.

Audience: Together For Equality & Respect practitioners who are interested in how to apply gender equality messaging to their work.

Alongside the Community of Practice, WHE will be running a series of online masterclasses. These Masterclasses will be 2 x 3 hour sessions one week apart and are aimed to support practitioners to learn how to use the guide and develop their own effective messages for framing gender equality.

Dates for Masterclasses are:

    • Workplace settings Masterclass for organisations covered by the GE Act: Tuesday, 4th & 11th May 9.30am-12pm
    • Workplace settings Masterclass (not GE Act focused): Wednesday, 9th & 16th June 9.30am-12pm
    • Early Years settings Masterclass: Thursday, 5th & 12th August 9.30am-12pm

Register: TFER CoP 30 March 2021- Framing Gender Equality Message Guide

Website: Together For Equality & Respect

For all enquiries regarding TFER contact: Kate Ravenscroft, PVAW Manager, Women's Health East

Email: [email protected]